SEATTLE — Coldplay, one of the most popular bands in the world, is known for their powerful alt-rock music. But, what many people don’t know is how the band has used its music and connection to millions of people to help those in poverty around the world.
Coldplay and Oxfam began their work together in 2002. Oxfam has been fighting global poverty for more than 70 years across 90 different countries, combating the issues that keep people in poverty: inequality, discrimination and unequal access to resources such as food, water and land. When his band’s work with Oxfam began 15 years ago, lead singer Chris Martin travelled to Haiti with the organization to talk with farmers about the effects of unfair trade. Three years later, Martin travelled again, this time to Ghana, to hear from tribal leaders about their own experiences with unfair trade.
In addition to the trips that the band has made to learn more about global poverty, Coldplay brought Oxfam along on its global tours. In 2003, the organization joined the band on their “A Rush of Blood to the Head” tour, talking to thousands of fans at shows and encouraging them to help its cause. Since then, Oxfam has joined Coldplay on tour in 2005, 2008 and 2012.
This year, the two groups will be teaming up again on the band’s new tour, “A Head Full of Dreams,” in order to gain support for the Stand as One campaign. The campaign aims to support those who have been displaced from their homes due to conflict or disaster. At the concerts, Oxfam will be bringing refugees in to talk to fans and share a little bit about their story.
Throughout their 15 years of work together, Coldplay and Oxfam have reached millions of people in the hopes of ending global poverty. Just in 2012 alone, Coldplay helped the organization spread awareness to more than 100 million people through social media. Additionally, Oxfam has campaigned in more than 50 countries around the world. Through their collaboration, Coldplay and Oxfam have brought awareness all over the world to an extremely important cause.
– Olivia Hayes